Daily Archives: May 28, 2026

The Ordeal of American Culture: Modernity, Tradition, and the Great Depression

Bibliographic Details Author: Roland Marchand Publisher: University of California Press (Berkeley) Year: 1985 Thesis Statement In Advertising the American Dream: Making Way for Modernity, 1920-1940, Roland Marchand argues that advertising became the central cultural institution of twentieth-century America, not merely … Continue reading

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